And that brings up another important point. We are developing a landing page. This is the first page the visitor comes to when they click on your link from the search engine results and it is ultra important.
Keep YouTube at the forefront of your video marketing strategy. You need to concentrate on your video marketing strategy here. It gives you free hosting for your videos. It is also the third most popular website on the internet.
This email came to me about three weeks after my ski purchase. That gave me just enough time to try out my new toy, which also gave me just enough time to realize I wasn’t sure about a few of the finer details of my skis and needed to ask someone a few questions, which they brilliantly anticipated. Your product or service may warrant a different timeline, but the point is, think strategically about it.
Tell people what you are going to tell them, tell them and then tell them what you have told them. This is the most effective structure for content as it will make your message less forgettable.
To create catalogs that are truly as effective as marketing tools to increase your sales, you start with creating them. The process begins at the research stage. Of course, you need to research and know everything there is to know about your business and target market. What kind of business do you have? Who are your target clients? What are they looking for? What are their needs and wants? What are the benefits you can provide? By knowing these things, you will be able to provide your target audience with what they are looking for in an ad.
The best way to monitor your output is to develop your business tracking sheets. I developed a simple excel spreadsheet, listing the areas of marketing, sales, and expenditure. Once a week I would give them a glance for any obvious problems but every month I would analyze them in detail. It’s very important to pick up on problems quickly before they cause too much damage. Minimize your chance of failure by keeping on top of mistakes and fixing them as quickly as possible.
3) Create a true sense of community by really emphasizing teamwork and competition. And be sure to take advantage of technology by creating a “blog” which campers can visit online to view upcoming workouts and post comments. Not only does this build camaraderie between those enrolled, but it is also a great marketing tool because they can show the blog to family and friends to show them why they love your camp so much!
This strategy can potentially get your camp’s name in front of thousands of people with almost no effort on your part! But I would recommend that you provide the marketing materials for them to pass along. Nobody can do a better job of promoting your camp than you.